Capitol Dynamics designs and implements client-specific media relations programs by establishing productive, on-going relationships with the news media, managing challenging, controversial and crisis situations, leveraging issues and identities, and ultimately achieving prominent placement in relevant news outlets. We believe that we best serve our clients' needs by objectively evaluating an organization's goals and associated news value, developing persuasive messaging, assisting spokespeople to effectively communicate, and strategically disseminating the message to the appropriate news outlets.